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Is the glass ceiling a thing of the past?By Elaine Wong
The glass ceiling is no longer a problem for most women. Or so a panel of leading female media and marketing executives say. That was the general sentiment at "Beyond The Glass Ceiling," an Advertising Week event devoted to the topic. The high-powered panel featured moderator Lori Senecal, president and CEO of ad agency Kirshenbaum Bond Senecal + Partners; Kenetta Bailey, svp of marketing at WE tv; Robin Domeniconi, svp and chief brand officer of Elle; Jodi Kahn, evp at iVillage Network; and Susan Malfa, svp of ad sales at Bravo & Oxygen media networks. The women on the panel certainly haven't fallen short of their goals. Kahn, for instance, was charged with reinventing NBC Universal's formerly laggard iVillage women's brand. A year later, the site—a hub for bloggers and those looking to connect with other women—has relaunched several new verticals, notched more new advertisers and is now looking to position itself as the leading women's online destination brand. Bailey, meanwhile, helped spearhead one of Wedding Central's most successful campaigns, including one for the TV show Bridezillas. |
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September 30, 2010 in You've Come a Long Way | Permalink |
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Right-
Look at Nick Brien's new organization--one-two women in functional vs management roles. Client side gets it (almost) but agency side is way behind the curve.
Posted by: arl | Oct 1, 2010 3:04:07 AM
there is a glass ceiling, of course. with all due respect, not even knowing these women, they are not as liberated as they say they are. how many women are leaders in top positions? did they have to look pretty to get where they are now? or make themselves look ugly or more like a man? did they have to work longer, just to prove they can, or laugh about filthy jokes they didnt find funny? thats just what it takes?
you have power because you are responsible for all the consumption in the household. pardon me, but is this ridiculous or what? and which kind of woman wants power per se anyway? if they do, they are not better than their likeminded male counterparts. it should be about being good at your job. full stop.
Posted by: woman | Oct 1, 2010 8:32:57 AM
Were closer. I want to thank the generations of women who built the scaffold for me and my generation to lug jack hammers up to break through so that my girl's generation and their children will indeed have that same quizzical look at the concept of a "glass ceiling".
But the wage gap is real and discrimination is real. Until people, especially the media stop limiting by gender and/or race and instead focus on qualifications and what that person brings to the table I will continue to bang away with my jack hammer.
Posted by: bcotier | Oct 1, 2010 10:14:03 AM
Depends on which industry you're in, it seems:
http://www.gao.gov/new.items/d10892r.pdf
Women are managers in record numbers, but in general earning 80 cents compared to men's dollar (and that's adjusted for many variables, but please read this report for yourself, and see if you can make a lie out of the stats).
Posted by: DanaF | Oct 1, 2010 10:37:00 AM
I'd like to know how many of these successful women have also successfully managed landing and keeping a husband, along with having or raising children. That's where the real problem is - most women have to sacrifice everything else in order to get to the top. Until women can be CEOs and have successful relationships and raise a family in addition to that (like men have been doing for centuries) than it's not an equal playing field.
I've noticed that a very important place in our careers - right when we're really reaching our stride and are about to soar to new heights in our career - it's about the same time we should be starting to think about having children. And the truth of the matter is that if you do choose to take the time to have children you are set back significantly in your path to success. It's a shame, but it's true.
Posted by: KLD | Oct 1, 2010 10:55:08 AM
All of these women hold top positions at female-oriented companies. What about gender-neutral or male-oriented companies? Is there still a glass-ceiling when the target audience isn't predominately female?
Posted by: Carly | Oct 1, 2010 11:11:17 AM
These women sound obnoxious. Diversity is a huge problem in the ad business and not just for minorities, women too. I suspect these women on the panel got to where they are playing a role at some point as a conduit to a man.
Ultimately, I'd like to know how supportive these women were of other women on their way up the ladder.
Posted by: Lisa Levy | Oct 1, 2010 11:29:54 AM
I saw this panel, and it seemed like a way to avoid discussing the topic of the challenges of women that still exist and talk about what they wanted to talk about, the strength of women as consumers. Those are two different things. And they used the example that the entire panel was women so the glass ceiling doesn't exist anymore. This just made her look silly. The panel was all womem because they specifically selected women for this topic. Nearly every other session at Advertising Week had a panel mostly of men. And what about that $.70 to every $1 pay scale that still exists.....
Posted by: Tina | Oct 1, 2010 12:50:41 PM
There is of course still a "glass ceiling", but it has become more of an even playing field in certain aspects such as women to men ratio. I jumped into this business feet first knowing exactly what I was getting into. I never came into the industry to try to change the rules. It's like wanting to play football, do I expect not to get tackled because I'm a women? I know I'm going to have to train harder and make sacrifices to play with the best of them. I wouldn't choose to play football if I knew I wanted to be a housewife, I'd be a housewife. If I didn't expect the things discussed throughout these postings I would have chosen a nice 9-5 job that didn't interfere with my natural "womanly" expectations. Get out of the kitchen if you think it's too hot and find a nice cozy place to bake your cake elsewhere. Do I agree with the pay scale, absolutely not, but that makes me just try harder to enter the league of, by the way, amazingly talented women that spoke on this panel.
Posted by: Tara | Oct 3, 2010 3:19:28 PM
Hi,
I'm a new CEO of a growing ad agency and I happen to have 2 kids and a wonderful husband. I agree it's hard to manage it all, but I do think it can be done. As for the glass ceiling, ironically, I've felt more gender bias in this industry than my prior industries - outdoor retail (heavily male dominated) and manufacturing (also heavily male dominated). But I've always believed if you work hard, eventually it gets noticed. And I just got a Congrats from a friend that I've hung in my office: "Pull up your big girl thong and deal with it." I believe the more we focus on gender or race or anything else that's "different" the more we empower the "difference."
Posted by: Ellen | Oct 4, 2010 6:11:49 PM
marketers are doing more to wwq
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